---
title: "Events in Metrics"
date: "2024-10-14T11:20:09+00:00"
summary: "Analyze event data for actionable insights with Events in Metrics. Access, visualize, and leverage event information for improved decision-making."
image:
type: "page"
url: "/customer-data-platform/events-metrics"
id: "61851df4-5764-48b5-8d8e-e57c64ecf20b"
---

With the Events in Metrics feature, customers can access, analyze, and facilitate in-depth calculations and insights on event data within the metrics system. This feature aims to enhance decision-making by offering detailed and actionable event data for both operational and campaign purposes.

Capabilities
------------

The following are the capabilities of this feature:

*   Access to the events layer within the metrics system
*   Analysis of event counts and distribution
*   Support for machine learning field distribution within event types
*   Creation of custom dashboards for insights into event data

Important considerations
------------------------

The following are the important considerations for this feature:

*   The Transaction Event configuration is not supported as it is reserved for Multi-Touch Attribution (MTA) use cases.
    
*   Data display is restricted to a maximum of 3 months within the retention timeline.
    
*   The default event look-back configuration is set to `last 7 days` to optimize performance.
    
*   Well-defined retention policies are essential for optimal user experience and data management.