To identify mobile app visitors, CDP relies on the data sent through the DW Tracker API. The WebTag library uses the DW Tracker API. However, Acquia doesn’t recommend you to use JavaScript libraries, such as the Webtag library, within mobile apps. Using JavaScript limits access to certain inbuilt OS functionalities and invoking a JavaScript engine impacts performance. Thus, visitor’s interaction with your mobile app is hampered.
A
or B
.MOBILE
or TABLET
.ANDROID
or IOS
.Customer.MobileAdvertisingId
: This is the unique advertising
identifier for the customer’s mobile device. For example, iOS IDFA or
Android’s Google Advertising Id.Customer.MobileDeviceId
: This is the unique identifier for the
customer’s mobile device. For example, iOS IDFV or Android Device Id.After understanding how to pass your visitor’s identification to CDP to tie them to existing contacts, you can proceed to the next article to review the mobile app events that CDP tracks: List of tracked events.