Thu Mar 28 2024 14:10:29 GMT+0000 (Coordinated Universal Time)
Data engineers and IT professionals can:
Attribute | Specifications |
---|---|
Customer(60 attributes) |
|
Transaction(30 attributes) |
|
TransactionItem(30 attributes) |
|
Event(30 attributes) |
|
Product(30 attributes) |
|
ProductCategory(30 attributes) |
|
The following entities support data types such as string, date, integer, and decimal to ensure versatile data capture and presentation:
Entity | Availability Actions | Metrics |
---|---|---|
Customer(base) | N/A | N/A |
Customer Summary | ||
String | CAMPAIGN1, CONTENT2, LOOKUP3 | Dimension |
Date | CAMPAIGN, CONTENT | Dimension |
Decimal/Integer | CAMPAIGN, CONTENT | Measure |
Transaction(base) | N/A | N/A |
Transaction Summary | ||
String | CAMPAIGN, CONTENT, LOOKUP | Dimension |
Date | CAMPAIGN, CONTENT | Dimension |
Decimal/Integer | CAMPAIGN, CONTENT | Measure |
Transaction Item(base) | N/A | N/A |
Product(base) | N/A | N/A |
Product Summary | ||
String | CAMPAIGN, CONTENT, LOOKUP | Dimension |
Date | CAMPAIGN, CONTENT | Dimension |
Decimal/Integer | CAMPAIGN, CONTENT | Not considered |
Product Category | ||
String | CAMPAIGN, CONTENT, LOOKUP | Not considered |
Date | CAMPAIGN, CONTENT | Not considered |
Decimal/Integer | CAMPAIGN, CONTENT | Not considered |
Event | ||
String | CAMPAIGN, CONTENT, LOOKUP | Not considered |
Date | CAMPAIGN, CONTENT | Not considered |
Decimal/Integer | CAMPAIGN, CONTENT | Not considered |
1 CAMPAIGN - A targeted marketing initiative that uses personalized communication to engage customers. 2 CONTENT - An export attribute that populates on downstream channels. 3 LOOKUP - A dynamic function that displays field values. |
CDP Studio Apps currently do not support the following features. These feature will be planned in future release.
Self-Service UI
Select and modify multiple attribute types or update all attributes in the data models.
Add new fields to the data models.
Metrics
Support for aggregate measure of custom attributes for the following entities:
Customer Summary: data type: decimal/integer Aggregate=AVG
Transaction Summary: data type: decimal/integer for transaction item Aggregate=SUM
Product Summary data type: string, date, decimal/integer.
Product category: all data types.
360 Profiles
Support for 360 Profiles
Provisioning
An automation script or tool to identify time zone mismatches by comparing system time to a reference or checking logs for time zone data.
A notification feature to Jenkins to automatically send email or Slack alerts to stakeholders if a time zone issue stops the pipeline.
dw tracker
.JSON
mapping exercise with the CDP schema base.CDP stores the data in the available base entity and aggregate entity.
For example, you want to push new attributes to event and customer base entities for SMS integration: c_stringAttribute01
, c_dateAttribute01
, c_integerAttribute01
, c_decimalAttribute01
.
{
"events":[
{
"SourceSystemID":"Responsys",
"c_stringAttribute01":"SMS",
"Type":"smsClick",
"SourceCustomerNumber":"28457933559",
"Cookie":"",
"c_dateAttribute01":"10092023",
"SourceListNumber":"27169",
"c_stringAttribute02":"253209",
"SourceMessageNumber":"155749",
"OperatingSystem":"UNKNOWN",
"LinkName":"coupons",
"c_decimalAttribute01":"3",
"URL":"https://acquia.com"
}
],
"customers":[
{
"SourceSystemID":"Responsys",
"c_stringAttribute01":"SMS",
"SourceCustomerNumber":"28457933559",
"c_integerAttribute01":"3172722349",
"MobilePhone":"3172722349",
"MobilePhoneValidity":"valid"
}
]
}