Campaigns in Personalization describe how personalized information for your visitors displays on your website. Campaigns include settings for when the campaign is to be displayed to visitors and how its content is to be displayed. They can gauge which displayed content generates better results for certain actions. As an example, you may have a campaign that displays financial planning content to website visitors who scroll to the bottom of certain webpages for the next two months.
To view your available campaigns, or to change their settings, go to the Campaigns webpage. To do this:
The following information is available about your campaigns:
Status: Shows whether your campaign is published or unpublished
(Sortable, click to view details).
Name: The name of the campaign. Click the name to view a summary of the campaign (Sortable).
URL: The URL of the website where the campaign is in use.
Start: The date this campaign began, or will begin. This may also be set
to Immediately for campaigns starting upon completion of the campaign
definition (Sortable).
End: The end date of the campaign. This may be set to Indefinitely
for campaigns with no end (Sortable).
Actions: Clickable links with actions to perform on a campaign. If you load the Campaigns webpage at less than 1600px, you must click the three vertical dots menu (kebab menu) to access the action items. Based on the type of your campaign, the primary action varies as follows:
| Campaign type | Primary action |
|---|---|
| Unpublished | Edit |
| Published or Scheduled | Pause |
| Complete or Archived | Clone |
Note
MMM d, y, h:mm a.
June 28, 2019, 5:11 PM ESTUse the Filter menu to limit the campaigns displayed to a particular website, status, or type.
The List tab displays active campaigns for the selected websites.
You can use the Find a campaign search to find one or more campaigns by name.
You can perform the following actions for campaigns by clicking their respective links:
You can view all archived campaigns by clicking the Archived tab. Archived campaigns can be filtered by Site, Status, and Type. Table columns are sortable (except for the URL and Actions columns). If there are no archived campaigns, the Create new campaign button displays.
Archived campaigns can’t be reactivated.
In the Campaigns page, click the Calendar tab to display a calendar view of all current campaigns, for the month.
Each campaign is assigned a color, based on order of campaign creation. A campaign’s assigned color does not change if a campaign created earlier is deleted.
From the calendar display, you may perform the following operations:
Click an individual campaign name to view details of the campaign, including:
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