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Targeted Personalization Campaign detail report

Personalization includes the Targeted Personalization Campaign detail report displaying campaign reports for target campaigns.

Personalization's Targeted Personalization Campaign

Running the report

To run the report, complete the following steps:

  1. Sign in to Personalization and in the top menu, click Analyze. The Analytics Views page opens.

  2. Click Campaigns to expand the list of available reports.

  3. Click Targeted Personalization Campaign to display the report’s filter settings.

    By default, the Targeted Personalization Campaign report is pre-configured with the following filters and settings:

    • Campaign Name is any value (Acquia recommends choosing one campaign to view at a time to compare variations)
    • Date is in the past 30 days
  4. To compile the report with the default filter settings, click Run.

The following reports are generated:

  • Target Campaign Analytics: A basic campaign analytics report
  • Conversion Rate by Day: Displays a line graph on conversion rate of selected goals
  • Clickthrough Rate by Day: Displays a line graph on clickthrough rate of selected goals
  • Unique Visitors: Displays a column graph on unique visitors

Results from running the Targeted Personalization Campaign detail report

More results from running the Targeted Personalization Campaign detail report

To change filter settings, see Configuring report filters in Personalization.

Explore From Here

To view basic analytics information, from the report section in the table, click the Click the three dots and select Explore From Here icon and select Explore From Here from the menu.

From the Targeted Personalization Campaign report, click the report title or Explore From Here

Alternately, you can click one of the following reports in the table:

  • Target Campaign Analytics
  • Conversion Rate by Day
  • Clickthrough Rate by Day
  • Unique Visitors

Both options open the Explore page and display the Campaign Events Only section for the Targeted Personalization Campaign report.

The Explore From Here Campaign Events Only section

For more information, see Understanding Explore From Here for standard reports.