Personalization

Content recommendation campaign detail report

Personalization includes the Content recommendation campaign detail report showing campaign reports for content recommendation campaigns.

Running the report

To run the report:

  1. Sign in to Personalization and in the top menu, click Analyze.

    The Analytics Views page displays.

  2. Click Campaigns to expand the list of available reports.

  3. Click Content recommendation campaign to display the report’s filter settings.

    By default, the Content recommendation campaign detail report is pre-configured with the following filters and settings:

    • Campaign name is any value (Acquia recommends viewing one campaign at a time to compare variations)

    • Date is in the past 30 days

  4. To compile the report with the default filter settings, click Run.

The following reports are generated:

  • Content Recommendation: A basic campaign analytics report

  • Clickthroughs by Content: Displays clickthrough counts by content title

  • Conversion Rate by Day: Displays a line graph on conversion rate of selected goals

  • Clickthrough Rate by Day: Displays a line graph on clickthrough rate of selected goals

  • Unique Visitors: Displays a column graph on unique visitors

To change filter settings, see Configuring report filters in Personalization.

Explore From Here

To view basic analytics information, from the report section in the table, click the icon and select Explore From Here from the menu.

Alternately, you can click one of the following reports in the table:

  • Content Recommendation

  • Clickthroughs by Content

  • Conversion Rate by Day

  • Clickthrough Rate by Day

  • Unique Visitors

Both options open the Explore page and display the Campaign Events Only section for the Content Recommendation Campaign report.

For more information, see Understanding Explore From Here for standard reports.