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Overview

The Acquia Optimize suite gives you the tools you need in order to deliver a superior and inclusive user experience across your digital presence. Acquia supports your journey to ensure that your communications are open, optimized, and compliant. The suite includes a cohesive suite of tools for web accessibility, website quality assurance, brand and content compliance, user consent management, and more. 

Supported languages

The following languages are supported:
  • English
  • Danish
  • Dutch
  • Swedish
  • Norwegian
  • Japanese
  • French

The main dashboard

The main dashboard acts as a control center to show you what is going on with your domain, based on the latest performed scan. It provides a high level of information, including your overall accessibility score, the number of checks that are currently failing, and the overall percentage of compliance for each module.

History Center

The History Center tracks changes across domains and modules and provides an overview of changes over time. All of the information collected here is available for export.

For more information, visit History Center.

Report Center

The Report Center contains the contents of every scan, sorted and organized into different levels reports. Admin users can assign reports to users from here.

For more information, visit Report Center.

Quality Assurance

The QA module is included in every subscription. It allows users to quickly identify and repair issues such as broken links, misspellings, and readability issues. This module is scan-based.

QA Highlights

  • Locate and repair content with accessibility quality errors

  • Locate and repair broken links

  • Locate broken images

  • Locate and repair misspellings

  • View site and page readability levels

For more information, visit Quality Assurance.

Accessibility feature

Web accessibility refers to the concept that websites and website content should be accessible to anyone, regardless of how they use the internet. The Accessibility feature identifies errors on your website and helps you to fix them. This enables all visitors to use your website, regardless of their physical limitations. This feature is scan-based.

Some examples of alternate ways that your visitors might use the internet:

  • Screen readers

  • Adaptive technology (such as eye-tracking)

  • Audio-based such as verbal transcripts

  • Subtitles for audio content.

The Web Accessibility feature helps you make your website compliant with WCAG 2.1 & 2.2 A, AA, and AAA guidelines to make the website accessible for a wider audience.

The specifically developed tools and technologies help you improve your website to aid the perception, understanding, contribution, navigation, and interaction for visitors with a disability. The four principles of web accessibility are the foundations of content produced for the web and for anyone who wants to use the web. They outline that web content needs to be:

  • Perceivable

  • Operable

  • Understandable

  • Robust.

For more information, visit Accessibility

SEO

This Search Engine Optimization checkpoint feature highlights the issues that exist across website pages and assigns a priority level. Click any issue for a summary of the recommendation. This feature is scan-based.

Find SEO errors such as:

  • Missing H1 tags

  • META description improvement suggestions

  • Broken links

For more information, visit Search Engine Optimization (SEO).

Performance

This add-on helps users improve website load speed and performance. View statistics on how the website performs for visitors in different locations, on different devices, and that connect with different network speeds. The scan automatically identifies and provides feedback in the interface about elements that slow down the website. This add-on is scan-based and uses Google's Lighthouse API.

For more information, visit Performance.

Prioritized Content

The Prioritized Content module allows users to track technical and non-technical website content. This module categorizes and prioritizes issues by the number of issues found, the number of views received, and the number of links leading to particular pages.

  • The module categorizes your content into high, medium, and low priority based on the number of issues found

  • Number of views received

  • Number of links leading to particular pages

  • Apply custom labels to your content findings

Easily navigate to the page that needs attention and view the errors. View the source mode and find featured errors directly in the code of the page.

For more information, visit Prioritized Content.

Policies

The Policies feature allows users to set custom policies and rules. This ensures that all website content creators follow the same guidelines and are alerted immediately if the content is outdated or incorrect. The feature includes a large collection of pre-made policies, as well as the option to create custom policies. The Policies feature is scan-based.

To add the Policies feature to your plan, contact your sales representative.

For more information, visit Policies.

Heartbeat

Monitor your website in real-time 24/7 for slow response time or downtime. Schedule reports or automated alerts to be sent to assigned users when your site is down or takes too long to respond.

We measure your site’s response time and detail any incidents of downtime, ensuring that your team can quickly respond to problems and avoid any potential loss of business.

You can set up exemptions for instances of planned downtime, such as server maintenance.

For more information, visit Heartbeat.

Data Privacy

The Data Privacy add-on is a a scan-based feature that lets you demonstrate your efforts to make your website compliant with local regulations. Automate the management of personal data with a scan of the website text (as opposed to HTML), and use Google’s Data Loss Prevention API to analyze the data that has been included in the scan. Once the scan is done, the website data is sent directly to the Google API for analysis. 
The Data Privacy feature does the scan on domains to identify potential data privacy issues. View the scan results by severity level and the number of pages affected by the issue.

The Data Privacy module is based on Google's Cloud Data Loss Prevention API, and is updated when the API is updated.

For more information, visit Data Privacy.

Inventory

The Inventory module helps you keep track of where all your assets are on the website (such as docs, links, email addresses, code snippets, and more) and get an overview of their accessibility and SEO status. This ensures that your web team can quickly and easily fix important content problems that can affect the visitor experience.

The inventory contains all of the data that is identified by the scan, broken down into a variety of categories such as CSS, HTML pages, or frames.

Click further into each category and export lists such as HTML pages, documents, links, and any forward-facing email addresses.

For more information, visit Inventory.

The Consent Manager add-on is an easy-to-use website and cookie consent management tool. This powerful tool enables your website to be compliant with local cookie and consent regulations including GDPR and CCPA, while also meeting accessibility requirements. This add-on is script-based.

Key Features

  • Custom and accessible branding
    Create and customize a cookie banner to match your website branding that also meets accessibility standards for color contrast. Visitors can accept or reject cookie categories, view the company cookie policy, and more.

  • Consent analytics
    Provides real-time indicators on cookie acceptance rates.

  • Consent log
    Visitor cookie consent is properly and anonymously logged, as required by GDPR.

This add-on requires the script.

For more information, visit Consent Manager

Web browser extension

The web browser extension allows non-admin users to quickly view and repair website issues. Many of the same sections from the app are available to edit, such as SEO, accessibility, quality assurance, policies, statistics, heatmaps, and more. The extension can also be used to view certain things about external websites.

For more information, visit Web Browser Extension.

PageAssist

The PageAssist add-on is a personalization toolbar that makes a website more user-friendly and visually accessible for your visitors. PageAssist alerts you about potential accessibility issues on your website and provides a quick way to fix issues in order to ensure an equal experience for all website visitors. The PageAssist add-on is script-based.

Key features

Lets your website visitors make custom visual adjustments to suit their own unique requirements. Your website visitors can:

  • Adjust font, text spacing, and font size
  • Adjust cursor size
  • Control the default and support languages
  • Adjust the color scheme and contrast
  • Adjust page focus
  • Highlight page elements for easier identification and navigation
  • Adjust media settings to pause or turn off or on animations and audio
  • Adjust media settings to hide all images
  • Change navigation to keyboard.

This add-on requires the script.

For more information, visit PageAssist.

PageCorrect

This add-on helps you to find and repair quality assurance and accessibility issues directly, without the need to log onto a content management system (CMS).

Ensure that your website is free of quality assurance and accessibility errors with the ability to fix website issues such as broken links, misspellings, and accessibility problems directly from within the platform itself. The changes are immediately reflected on your website.

The interface enables even non-technical users to update your site easily without any coding knowledge.

This add-on is script-based.

For more information, visit PageCorrect.

PDF remediation

The CommonLook® Clarity tool, available as an add-on, gives you the assistance you need to remediate PDF files for accessibility issues. It is part of the Accessibility module.

The normal domain scan identifies PDF files. With Clarity you can order accessibility remediation services for the most common accessibility issues in the PDF files, including the proper tagging of images, tables, forms, and other non-textual objects.

  • Review: Scan PDFs from the Accessibility module to see where your site stands in terms of PDF accessibility and flag inaccessible documents.

  • Report: Receive a complete accessibility report detailing areas of non-compliance and recommendations on how to address them.

  • Remediate: Remediate and tag all of your PDF documents from within the platform so that they can be read using assistive technology and become accessible to all.

PDF errors are identified and communicated, which you can then use to make your website compliant with ADA Title III, WCAG 2.1, HHS, PDF/UA, the EU Web Accessibility Directive, and other accessibility standards.

For more information, visit PDF Remediation.

Heatmaps

The Heatmaps add-on is script-based. The tool uses a warm-to-cold color scheme to show you exactly how your web pages are performing. Get insights on how visitors actually interact with your pages, identify problem areas, and make targeted improvements to ensure a better visitor experience.

Choose between 3 different heat map types:

  • Move: Shows where desktop visitors moved across the page with the mouse.

  • Click: Shows the points on the page where visitors tapped or clicked.

  • Scroll: Shows how far visitors scrolled down the pages.

This add-on requires the script.

For more information, visit Heatmaps.

Mobile accessibility scans

When the mobile accessibility scan is enabled, there is an additional scan of the website to simulate how it renders on a mobile device. This data is used to pick up device-specific code that only loads when a website opens on a mobile device. Based on this mobile rendition of the website, there are two additional checks done in addition to the accessibility checks that already run on the website.

Essentially, these two checks determine if a web page is properly responsive. Responsiveness is a basic requirement for having an accessible website. The checks are displayed in the user interface and can be filtered out of the other checks. They are also displayed in the w browser extension.

Check 1: Is pinch-to-zoom disabled?

Check 2: Does the web page require two-dimensional scrolling?

For more information, visit Mobile Accessibility Scan.

Industry average

Industry average is an industrial benchmark model that measures the overall health of your website against your industry standards. It allows users to compare their website compliance scores for Quality Assurance, Accessibility, and SEO against the industry average. The industry average score automatically identifies areas in your website that can be improved, and provides you with simple steps to make your website stand out in your industry.

The Industry average score is the average score within the industry. The Industry average score appears in the Diagnostics section for the relevant modules:

  • Quality assurance

  • Accessibility

  • SEO

For more information, visit Industry Average.

Audit log

The audit log shows changes made to the website with the suite. Only admin users have access to the audit log.

The audit log tracks the following:

  • Date: The date of the change

  • User ID: The identifier for the user account that made the change

  • Domain: The domain that was changed

  • Module: The module that was used to make the change

  • Target: The issue that the change was targeted to fix

  • Identifier: The edited code snippet

  • Explanation: If any, hover the cursor over the (i) icon to view the reason the user made the changes.

  • Show Details/See Changes: View more details about the changes.

For more information, visit Audit Log.

Statistics

Statistics overviews are available in the main summary. View a number of useful analytics, which gives you insights on such things as entry and exit pages, bounce rates, session times, and page visitor details.

The Statistics feature tracks the following:

  • Total Visits: The total number of visits.
  • Total Visitors: The total number of visitors.
  • PageView: The total number of page view (per page).
  • Average visit time: The average amount of time a visitor spends on the page.
  • Bounce Rate: Percentage of visitors that bounce. This indicates that the visitor entered the site and then left, and did not continue to view other pages within the same site.

The Statistics feature is script-based.

For more information, visit Statistics.

Support

Superior customer service is included with your subscription. The support staff gives you the help you need to make sure you receive the most out of your investment. You can also receive live product training, view our numerous webinars, and use the built-in help center within the suite. Get support in a number of was including email, live chat, and phone. The average response time is under 5 minutes.

For more information, visit Support and trainingor contact the support team with one of the methods below:

  • Send an email to the support team.
  • Use the chat and help features within the application.

Toolbox

Acquia offers a collection of free tools:

Next steps

Visit our Getting Started series to have your instance up-and-running quickly. Once these basic steps are completed, the suite is ready to use. The support team is here to assist you every step of the way with great customer service, resources, and personalized solutions.t customer service, resources, and personalized solutions.

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